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Industry Veteran John Shike Joins ASG as Key Accounts Manager

EMERYVILLE, CALIF., May 1, 2019 – Advanced Systems Group (ASG), a leading media technology and engineering firm, today announced John Shike joined the company in late March as a key accounts manager. Based in the San Francisco Bay Area, he will provide support to the growing list of top Silicon Valley companies that rely on ASG for video production, audio engineering, and media storage solutions. 

ASG Key Accounts Manager John Shike

Shike spent 18 years as a vice president with Snell Advanced Media, managing business development, marketing, and channel partners throughout North and South America. Previously, he served as the director of marketing and business development for Spruce Technologies, and was a board member for the Advanced Metadata Workflow Association during the creation of MXF and other file formats. Most recently, he was an account executive at VMI in Sunnyvale, Calif. Currently, Shike volunteers as the director of educators and educational institutions for SMPTE’s Membership Committee. 

“As we continue to grow our business in the San Francisco Bay Area and Silicon Valley, from systems integration to managed services, we’re very pleased to have someone with John’s experience to support the complex workflows for our high-tech clients in the area,” said Dave Van Hoy, president of ASG. 

Contact Shike at 510-654-8300 or jshike@asgllc.com

About ASG:
Based in Northern California with offices in the New York Metro Area, Los Angeles, Pacific Northwest, and the Rocky Mountain Region, Advanced Systems Group LLC of Emeryville, Calif., has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets for more than 20 years. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and IT services on a temporary or ongoing basis. For more information, visit www.asgllc.com or call 510-654-8300.

Electronic Arts Calls On ASG for New eSports Broadcast Studio

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EMERYVILLE, CALIF., Mar. 27, 2019 – Advanced Systems Group (ASG) was integral in the creation of Electronic Arts’ recently-opened EA Broadcast Studio in Redwood City, CA. Previously, EA relied on third-party venues to host their esports operation, but the new state-of-the-art in-house production studio was built in just three months and was ready for their recent Madden NFL 19 Challenge in mid March.

Per an article in SVG News, ASG was brought into the project to assist EA in the creation of two main studios as well as a 1080p broadcast-control room, AR seamless green screen, and post production facilities. The entire facility was completed in just three months; construction began on Dec. 10 and the facility went live on March 10.

The studio deploys five Ikegami HDK-99 broadcast cameras with Fujinon lenses. Photo courtesy of Sports Video Group.

Joseph Lynch, head of broadcast, EA Sports says, “We were able to get this done on a really short timeline, which is a testament to how passionate our crews, contractors, production-management team, vendors, and integrator are. We worked with ASG because we knew they were a smaller sort of boutique shop and we really liked that personal relationship. We knew that we had somebody that we could grow and build a relationship with over time. They worked hard to deliver in a short time and put together a beautiful facility.”

Inside the new EA Broadcast Center, which launched during the Madden NFL 19 Challenge earlier this month. Photo courtesy of Sports Video Group.

Read the entire article here.

ASG Secures San Leandro Unified School District with Extensive IP-Based CCTV System

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EMERYVILLE, CALIF., April 23, 2019 – San Leandro Unified School District in San Leandro, Calif., is protecting more than 9,000 students with a new IP-based CCTV system designed and installed by Advanced Systems Group (ASG), a leading media technology and engineering firm. The system provides video support for the 13 schools in the district, as well as offices, a community center, and other district facilities.

The district was having issues with its previous camera system, which was a mishmash of analog and digital technologies that “just wasn’t working well,” according to Manuel Ruiz, CTO at SLUSD. Funded by a bond that generated monies for safety and technology, the $1.5 million system is being used regularly by administrators, who received training through ASG.

Rabinder Mangewala, senior director at SLUSD, said the new CCTV system can capture student disciplinary issues on video, so administrators do not have to spend as much time investigating what happened. “Because the system is so good, investigation time is greatly reduced,” he explained. “It can make a huge difference in investigations.”

School safety was the top priority, of course, but SLUSD had a number of requirements for its new CCTV system, including cameras with long lifespans and a non-proprietary, “virtual friendly” infrastructure that would work with the district’s existing virtual environment. Plus, neither the cameras nor the software could require annual licensing, as the district wanted to avoid ongoing costs to the general fund. “ASG understood that and obviously came up with a great solution for us,” said Ruiz.

Planning for the project began in October 2017, but new camera deployment did not begin until May 2018. Now, there are more than 750 new Sony CCTV cameras across the district, including a variety of 1080p indoor models and 4K outdoor models. ASG partnered with Walker Telecomm in Wheatland, Calif., for camera installation, while the district hired a security consultant to collaborate during the design process.

Mangewala and Ruiz praised ASG’s hands-on approach to the project, which included walking each site to help identify camera counts and optimal installation locations. “A public school district is often short of resources,” Ruiz added. “We don’t have extra personnel to manage these types of projects. Being able to find a vendor to provide us with that type of resource was incredibly helpful. Not only did ASG do that, but support was extremely personalized.”

Cameras are positioned to monitor hallways, building entrances, and exterior spaces, not classrooms. Mangewala said the cameras deliver exceptional coverage.

Bandwidth is not an issue, as SLUSD built out its network several years ago to support a massive expansion of services. In fact, its extensive array of CCTV cameras has its own VLAN, with video traffic separated from other traffic on the network. ASG selected an OnSSI open architecture IP video camera platform, which allows SLUSD to create firewalls to restrict access to CCTV cameras and footage.

“San Leandro was faced with replacing an inefficient CCTV system that had been expanded over the years with an assortment of analog and digital components. The best course of action was to start over – but the new system had to conform to a number of unique requirements,” said Dave Van Hoy, president of ASG. “Our solution provided a reliable and secure bridge between video technology and IP, and it’s delivering excellent results for school administrators.”

“Our new CCTV system is another example of our commitment to student safety at San Leandro,” said Dr. Michael McLaughlin, district superintendent. “Today, technology is a foundational component of any security plan. ASG and our other partners have made it much easier for our administrators to help maintain a safe environment at our schools.”

About ASG:
Based in Northern California with offices in the New York Metro Area, Los Angeles, Pacific Northwest, Houston, and the Rocky Mountain Region, Advanced Systems Group LLC of Emeryville, Calif., has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets since 1997. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems on the West Coast. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. For more information, visit www.asgllc.com or call 510-654-8300.

ASG Named Quantum’s North America Media and Entertainment Partner of the Year

EMERYVILLE, CALIF., April 18, 2019 – Advanced Systems Group (ASG), a leading media technology and engineering firm, was named North America Media and Entertainment Partner of the Year by Quantum Corporation last week at the 2019 NAB Show in Las Vegas, Nev. The award recognizes sales achievements for Quantum’s worldwide reseller partners in FY2019.

Quantum senior vice president of Americas sales John McKillop congratulates ASG president Dave Van Hoy at NAB 2019.

“Our partners see the value of our offerings and are getting excited about selling the new solutions that we’re highlighting at NAB 2019,” said Brandon Cass, Americas channel director, Quantum. “I am thrilled to see the growth and momentum of the Quantum channel both at the Americas and global level. The channel has been a critical part of Quantum’s success and continues to drive our business every day.”

“We appreciate the recognition from Quantum, and we also appreciate their continued commitment to delivering outstanding storage products for our clients,” said Dave Van Hoy, president of ASG. “At NAB, they showcased a major upgrade of their StorNext high-performance shared storage and a new all-flash NVMe storage platform. These types of innovations help us continue to provide tailored storage solutions for a variety of vertical markets.”

About ASG: Based in Northern California with offices in the New York Metro Area, Los Angeles, Pacific Northwest, Houston, and the Rocky Mountain Region, Advanced Systems Group LLC of Emeryville, Calif., has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets since 1997. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and IT services on a temporary or ongoing basis. For more information, visit www.asgllc.com or call 510-654-8300.