Harrison Consoles is Key Audio Partner for ASG Virtual Production Control Room

Screenshot of the Harrison Mixbus VPM audio mixing platform, which provides a seamless audio interface with ASG’s Virtual Production Control Room. Click to see full image.

EMERYVILLE, CALIF., JULY 20, 2021 – Advanced Systems Group (ASG), a solutions provider for media creatives and content owners, today announced it has partnered with Harrison Consoles, a leading audio mixing solutions company, to provide cloud-based audio mixing capabilities for ASG’s new Virtual Production Control Room. Harrison has developed Mixbus VBM, an audio mixing platform that provides a seamless audio interface within the VPCR.

Tailored for broadcast mixing applications, Mixbus VBM includes a scalable architecture with numerous mix minus feeds, multiple program output feeds, sophisticated communications features, and specialized audio processing tools. Controlled via a single or dual-screen GUI, Mixbus VBM can also be configured with a scalable hardware controller solution. 

Powered by Google Cloud, the VPCR remote production service allows real-time, broadcast-quality coverage of live events and other programming. It requires no on-prem services to deliver secure, cost-effective content complete with video switching effects, multi-channel audio, graphics, captions, and more. The system also supports major videoconferencing applications with multiple live participants.

“We have been very excited to be a key partner with ASG on the VPCR project over the last year,” said Gary Thielman, president of Harrison Consoles. “The need for remote production solutions during the COVID-19 pandemic has drastically accelerated our development schedule into this rapidly changing market segment, and ASG’s guidance has been invaluable.”

“With Mixbus VBM, Harrison has delivered a familiar and powerful audio mixer that is ideal for almost any live production,” added Dave Van Hoy, president of ASG. “Good audio is a critical component of any cloud-based workflow, and we know our customers appreciate the option of using a Harrison console. We appreciate Harrison’s support and their important contribution to our remote production solution.”

In contrast to all-in-one solutions, the VPCR was developed around a best-in-breed, multi-vendor solution to deliver a powerful and versatile virtual control room. The VPCR ecosystem includes more than two dozen companies, with multiple vendor options in virtually every signal position in the control room.

VPCR is available in three different subscription models, with optional engineering services or fully managed production services.

About Harrison: Based in Nashville Tennessee, Harrison Consoles has provided audio mixing console solutions to the Music, Film, Broadcast and Live Performance industries for more than 45 years. With an unmatched range of expertise from large format scalable CPU based digital consoles, to high performance analog systems, to smaller footprint DAW systems and other specialized audio processing products, Harrison provides professional audio mixing and processing solutions at every level. www.harrisonconsoles.com

About ASG: Advanced Systems Group, LLC enables creativity through better technology for media creatives and content owners. From acquisition to post production to delivery, whether on premises or in cloud, ASG’s goal is to ensure customer success through tailored solutions that create optimal workflows. One of the largest Systems Integrators in North America, ASG provides engineering services, physical and cloud integration, training, and support. ASG’s Virtual Production Control Room allows clients to operate their live event control room in the cloud. ASG’s Managed Services delivers customized staffing solutions for all phases of media production, including creative and engineering. Based in Northern California since 1997, ASG also has teams in Los Angeles, the New York Tri-State Area, and the Rocky Mountain Region to provide nationwide services. Find your solution at www.asgllc.com.

ASG Unveils Virtual Production Control Room

Multi-Vendor Solution Powered by Google Cloud Offers Reliability and Versatility for Remote Production

EMERYVILLE, CALIF., JUNE 15, 2021 – Advanced Systems Group (ASG), a leading media technology and engineering firm, today announced its Virtual Production Control Room, a remote production service powered by Google Cloud that allows real-time, broadcast-quality coverage of live events and other programming. In contrast to all-in-one solutions, ASG’s VPCR uses cloud-based production tools from several established industry vendors to deliver a more powerful and versatile virtual control room solution.

“Today, there are a lot of applications to produce real-time video in the cloud, but you can’t expect a single application to do it all,” said Dave Van Hoy, President of ASG. “We’ve been building control rooms for decades, so we know there are a lot of elements that have to work together. Why wouldn’t you follow the time-tested concept of using best-in-breed products to create a virtual control room?”

A complete cloud solution, VPCR requires no on-prem services to deliver cost-effective content complete with dynamic switching effects, graphics, animations, captions, and more. Video and audio streams are encrypted for security, and access to each production is fully controlled. The system also supports major videoconferencing applications with multiple live participants.

Each user receives a secure multi-view monitor of the production, and all users are linked via cloud-based communication channels. Remote operators and contributors can keep a live production running smoothly from desktop-based software or physical control panels. Plus, multi-region capabilities allow contribution sources from different geographic locations while minimizing travel costs.

Driven by the need for remote production solutions during the COVID-19 pandemic, the VPCR system was developed around a multi-vendor environment that communicated on a standard, unified signal. It has been refined over the past year by addressing real-world challenges, including redundancy and reliability, while producing multiple shows with ASG clients.

“VPCR has one of the largest possible ecosystems of products that can be effectively ‘wired up’ in the cloud to create these familiar workflows for audio and video professionals,” explained Van Hoy. “And because we based our methodology on standards that already exist in the industry, more products are becoming available for us all the time.”

ASG’s VPCR workflow

As a result, VPCR’s cloud-based workflow more closely resembles on-prem production than other solutions. Users are not limited to, for example, a specific virtual switcher or audio board.

The VPCR ecosystem includes more than two dozen companies, with multiple vendor options in virtually every signal position in the control room. In addition to Google Cloud, key partners for VPCR include Grass Valley, Harrison Consoles, LiveU, Ross, Sienna, Telos, and Vizrt. “The vendors we chose used existing technology as the basis for developing their cloud products,” Van Hoy added. “Google Cloud has been a great partner in developing VPCR, and we appreciate all our technology partners for their efforts to help pioneer this venture for us.”

“We’re excited to be working with ASG and their Virtual Production Control Room in Google Cloud,” said Kip Schauer, Global Head of Media and Entertainment, Gaming Partnerships, Google Cloud. “They have delivered on what was just a concept a few years ago, and deployed virtual production rooms to deliver live video broadcasts by bringing together a who’s who of broadcast software vendors. Their rich depth of knowledge in the broadcast industry combined with key parts of Google Cloud allows them to bring an impressive solution to our customers.”

VPCR is available in three different subscription models, with optional engineering services or fully managed production services.

About ASG:
Based in the San Francisco Bay Area with offices in the New York Metro Area, Los Angeles, and the Rocky Mountain Region, Advanced Systems Group LLC has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets for more than 20 years. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and event management. For more information, visit www.asgllc.com or call 510-654-8300.

ASG Offers Free Spotterfish Virtual Screening Room Upgrade

The Spotterfish online screening room environment provides a high-end remote alternative to in-person collaboration. Now, for a limited time, ASG is giving you the chance to use Spotterfish’s upgraded platform for free.

Real-time, face-to-face collaboration catalyzes energy for creative teams, particularly for film and video projects. It accelerates the creative process, driving participation and creating workflow efficiencies. Spotterfish’s free virtual screening rooms let teams watch footage from anywhere in real time, recreating the shared experience of being in the room together. With Spotterfish, videographers, filmmakers, producers, and musicians can work remotely without sacrificing the intimacy of in-person collaboration. 

Designed for tech and non-tech folks alike, Spotterfish brings together pristine AV playback with video chat and marker tools. Teams can watch frame-accurate videos in 4K and surround sound at the same time, with no latency, and markers can be exported for use in NLEs and DAWs. It’s a collaborative space optimized for creatives as well as executives that promotes discussion. 

Spotterfish offers a free version with two-factor authentication and support for five seats – register here. Use the promo code “ASG2021” for a free perpetual upgrade to Spotterfish Plus, which eliminates the “free version” watermark and allows you to brand your screening room. 

Paul Weiser Joins ASG as Head of Marketing

EMERYVILLE, CALIF., JAN. 12, 2021 – Advanced Systems Group (ASG), a leading media technology and engineering firm, today announced Paul Weiser joined the company on Nov. 16 as head of marketing. 

An industry veteran, Weiser has directed successful sales teams for a number of companies. Most recently, he served for three years as senior vice president of sales for the Americas and Asia Pacific regions for ChyronHego. Previously, he held a similar role for the Vitec Group’s Production Services Division. Weiser has also led sales efforts for AJA Video, Autodesk, Apple, and Avid Technology. Plus, in 2012, he founded and managed KDM Global, a consulting firm that developed strategic plans for companies in the media and entertainment industry. 

“Our industry is evolving, and Paul understands the challenges of cloud-based production services as well as traditional workflows,” said Dave Van Hoy, president of ASG. “It’s important to help our new and existing clients understand how ASG can help with a variety of projects, services, and personnel needs. Paul is instrumental in sharing our message and building the ASG brand.” 

Based in Los Angeles, Weiser can be reached at 818-519-1751 or via email at pweiser@asgllc.com

About ASG:
Based in the San Francisco Bay Area with offices in the New York Metro Area, Los Angeles, and the Rocky Mountain Region, Advanced Systems Group LLC has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets for more than 20 years. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and event management. For more information, visit www.asgllc.com or call 510-654-8300.

ASG Welcomes Tim Cuthbertson as Director of Cloud Production

EMERYVILLE, CALIF., DEC. 17, 2020 – Advanced Systems Group (ASG), a leading media technology and engineering firm, today announced Tim Cuthbertson joined the company in September as director of cloud production. 

Cuthbertson has worked in the industry for more than 30 years. Most recently, he served as managing director at Pixit Media USA and principle partner for STC Gear. Previously, he managed post-production business development for Blackmagic Design and spent more than nine years, including two as CEO, at Fairlight. He was also director of engineering for TimeLine and general manager for Stirling Audio Systems in London. 

“I believe that as the industry is embracing remote production solutions and cloud-based workflows more than ever, this is the most important company initiative for the next several years.” said Dave Van Hoy, president of ASG. “Through our relationships with manufacturers, ASG is pushing real-time cloud production forward. Tim has joined our team to help unify our cloud production strategy and make it easier for our clients to adopt cloud-based solutions for production, post, and distribution.”

Based in the Northeast, Cuthbertson can be reached at 802-380-4890 or via email at timc@asgllc.com

About ASG:
Based in the San Francisco Bay Area with offices in the New York Metro Area, Los Angeles, and the Rocky Mountain Region, Advanced Systems Group LLC has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets for more than 20 years. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and event management. For more information, visit www.asgllc.com or call 510-654-8300.

ASG Strengthens Audio Team with Addition of Industry Veterans Jeff Briss, Collyer Spreen

EMERYVILLE, CALIF., DEC. 7, 2020 – Advanced Systems Group (ASG), a leading media technology and engineering firm, today announced two recent additions to its audio team. Jeff Briss joined the company last month as audio ambassador, while Collyer Spreen joined in October as the company’s new sales engineer.

In 1993, Briss co-founded Cutting Edge Audio Group, a systems integrator with offices in San Francisco and Los Angeles, and remained with the company until he retired in late 2018. Mostly recently, Spreen provided pro audio consulting and sales for Cutting Edge. He also spent more than seven years as a pro audio solutions specialist for Avid Technology. A Pro Tools expert, he continues to work as a freelance recording engineer through his company, Soundasleep Productions.

“We place a strong emphasis on audio production solutions at ASG. The addition of professionals with such high levels of knowledge and experience translates to significant benefits for our customers,” said Dave Van Hoy, president of ASG. “Both Jeff and Collyer have built formidable reputations across our industry, and we are very pleased to welcome them to our team.” 

Briss is based out of San Francisco. Contact him at 415-819-9937 or jeff@asgllc.com. Based in Dallas, Spreen can be reached at 214-850-0025 or collyer@asgllc.com

About ASG:
Based in the San Francisco Bay Area with offices in the New York Metro Area, Los Angeles, and the Rocky Mountain Region, Advanced Systems Group LLC has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets for more than 20 years. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and event management. For more information, visit www.asgllc.com or call 510-654-8300.

ASG Named One Of Systems Contractor News’ “Top 50 Systems Integrators of 2020”

Systems Contractor News, one of the most highly respected publications serving the world of AV systems integration, has named Advanced Systems Group (ASG) as one the their “Top 50 Systems Integrators of 2020“.

In an article in their December 2020 issue, the magazine based their findings on a combination of factors that included the revenue of each integrator averaged over the previous three-year period, as well as the number of installations performed, the size of the integration firm based on number of employees and locations, and other considerations. Out of thousands of systems integration firms across the country, ASG was ranked 20th on this year’s list.

In a message sent to all employees in regard to the placement on SCN’s annual list, ASG president Dave Van Hoy stated, “This is a reflection of everyone’s hard and diligent work in every single area of the company. I want to use this as a moment to recognize that hard work you put in every day and thank each and every one of you.”

Per information provided in the SCN story, ASG averaged $77 million in revenue each year over the 2018-2020 period, with an average number of 54 installations each year.

About ASG:

Based in the San Francisco Bay Area with offices in the New York Metro Area, Los Angeles, and the Rocky Mountain Region, Advanced Systems Group LLC has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets for more than 20 years. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and event management. For more information, visit www.asgllc.com or call 510-654-8300.

Avid Introduces Pro Tools | Carbon

Avid has announced Pro Tools | Carbon, an AVB-connected, hybrid DSP and native audio interface. Pro Tools | Carbon is a new breed of audio interface—built to capture brilliance. It’s a hybrid audio production system that features incredible sound quality and combines the power of your native CPU with onboard HDX DSP acceleration.

The interface features 25 inputs: eight mic pre/line in, 16 channels of ADAT optical, Talkback mic, four mic pres with variable impedance (for inputs 5/6/7/8), two instrument inputs (1&2) with variable impedance, and the Talkback mic on front panel, which appears in the Pro Tools IO setup. There are also 34 outputs: eight line outs, studio monitor outputs, 16 channels of ADAT optical, and four stereo headphone outs.

Who is Carbon For?

With eight mic pres, two dedicated GTR/instr inputs with variable Z, and 16 inputs via ADAT optical format, recording bands or intricate setups is easy and flexible with 24 simultaneous inputs. Carbon comes with a one-year subscription license of Pro Tools software, and with the hybrid DSP workflow, multitrack recording sessions with near-zero latency is no longer the exclusive domain of Pro Tools Ultimate HDX systems.

AVB: Audio Video Bridging

AVB (Audio Video Bridging) is an extension to the Ethernet standard, designed to provide guaranteed quality of service, which means that audio latency in a given AVB system is consistent. AVB allows you to create a single network for audio, video, and control data, using an AVB-compatible
switch. AVB is compatible with AES67, but is not directly compatible with Dante or Ravenna. Carbon uses a direct connection to the computer Ethernet port for lowest possible latency values. Many other audio devices and manufacturers use AVB, including Avid’s own live console, the S6L series.

Comes with Plug-Ins

Carbon comes with 115 AAX plugins, including UVI Falcon, Avid Complete Plugin bundle, and HEAT. Additional 3rd party plugins that come with Carbon (with permanent licenses) include Arturia Rev PLATE -140, Brainworx: bx_console N, Brainworx: bx_rockrack, Brainworx: bx_masterdesk, Brainworx: Purple Audio MC77, Embody Immerse Virtual Studio, McDSP 6050 Ultimate Channel Strip HD, Native Instruments Vintage Organs, and UVI Model D Grand Piano.

Includes Pro Tools 2020.11

The latest updates to Avid’s industry standard DAW software include Audio-to-MIDI drag and drop conversion, Space Clips command, Direct ADM Import/Export to speed ATMOS workflows, a new Dark theme GUI option, and the return of bounce-to-Quicktime video capabilities in Catalina.

ASG: Your Pro Tools | Carbon Experts!

ASG has been creating Pro Tools systems for audio and video professionals since day one. If you have questions about Pro Tools | Carbon, contact our Avid factory expert Collyer Spreen at collyer@asgllc.com or 214-850-0025.

Limited-Time Offer: Get cineX Everything for $995

Here is a fantastic special, limited-time offer for ASG customers. Between August 31 and October 15, 2020, you can purchase the cineX Everything license which includes all cineXtools for 85% off!

CineXtools is an easy video editing software that will save you a ton of time making changes to your videos.

Here’s what you get for $995:
A one year license with a Total Value: $8,040

• cineXtools: All Codecs (ProRes, AVC, XAVC, DNxHD/HR, XDCAM, JPEG2000, & H.264!)
• Closed Captions editor, AS11 metadata editor, Remote Insert tool
• cineXplugins: All Codecs
• cineXmeta: All Wrapper support
Best of all, you keep the promo price forever

Learn more about cineX Everything here, and register to lock in your price!

ASG Ships Remote Production Kits as Clients Face At-Home Content Creation Challenges

EMERYVILLE, CALIF., MAY 11, 2020 – Advanced Systems Group (ASG), a leading media technology and engineering firm, today announced it has shipped more than 175 remote production kits to its clients over the past two months, as content creators have continued to work from home during the COVID-19 pandemic. 

“The broadcast technical community has stepped up with creative solutions to enable video production to continue outside of traditional studio environments, and corporate communications professionals have followed suit,” said Dave Van Hoy, president of ASG. “As an industry, we have learned the importance of providing high-quality equipment for content creators working from home. Our remote production kits are helping clients produce professional results despite the inherent limitations of at-home productions.”

Designed to accommodate various levels of expertise, ASG’s remote production kits collect the equipment necessary to produce and stream professional video content, including lighting kits, laptops, high-quality microphones, and DSLR cameras with desktop tripods and prompters. While working around current equipment inventory shortages, ASG works with clients to customize each kit to meet the workflow requirements of specific production team members. 

ASG also provides training and best practices as needed for on-camera talent who are now responsible for their own production support. Units are available now and can be shipped directly to the homes of content creators for immediate deployment.

About ASG:

Based in Northern California with offices in the New York Metro Area, Los Angeles, Pacific Northwest, Houston, and the Rocky Mountain Region, Advanced Systems Group LLC of Emeryville, Calif., has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets since 1997. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and IT services on a temporary or ongoing basis. For more information, visit www.asgllc.com or call 510-654-8300.