ASG Partners with Ross Video for Real-Time Graphics Creation within Virtual Production Control Room

EMERYVILLE, CALIF., October 19, 2021 – Advanced Systems Group (ASG), a solutions provider for media creatives and content owners, today announced it has partnered with Ross Video, a leading provider of video production solutions and services, to provide real-time motion graphics for ASG’s new Virtual Production Control Room (VPCR). Ross Video’s XPression real-time motion graphics generation system integrates seamlessly within the VPCR remote production service. 

With the XPression graphics platform, users can produce real-time motion graphics content that integrates into all workflows and supports dynamic live production, such as Augmented Reality and Virtual Studios, news, sports, entertainment, house of worship and corporate events. XPression uses intelligent caching for instantaneous access to content that prevents lag between keyboard entry and system operation. XPression software handles all video signals and is resolution independent Multiple configurations of XPression are available for all types of applications.

Powered by Google Cloud or AWS, the VPCR remote production service allows real-time, broadcast-quality coverage of live events and other programming. It requires no on-prem services to deliver secure, cost-effective content complete with video switching, effects, multi-channel audio, graphics, and captions. The system also supports major videoconferencing applications with multiple live participants.

“ASG are trailblazers when it comes to working in the cloud,” said Patrick Twomey, Ross Video’s Director of Graphics Product Management. “Our XPression team is proud to be working with everyone at ASG to guide customers into the VPCR workflows they require in today’s distributed world.”

“The versatility and operator design of XPression sets it apart for powerful real-time motion graphics,” added Dave Van Hoy, President, ASG. “The user interface is logical and clean with controls that are based on creation tools designers use every day. The rendering speed and frame accuracy XPression provides, combined with its simple UI, will have VPCR users creating the most compelling visuals right out of the box. We’re proud to include XPression within our VPCR platform.”

In contrast to all-in-one solutions, the VPCR was developed around a best-in-breed, multi-vendor solution to deliver a powerful and versatile virtual control room. The VPCR ecosystem includes more than two dozen companies, with multiple vendor options in virtually every signal position in the control room.

VPCR is available in three different subscription models, with optional engineering services or fully managed production services.

About Ross Video:

Ross powers live video productions for billions of global viewers daily with the industry’s widest range of high impact, high efficiency solutions and services. Ross makes it easy to create compelling news, weather and sports broadcasts, engaging content for sports stadium screens, entertainment shows and rock concerts, educational institutions,  legislative assemblies, corporate presentations and inspiring content for houses of worship. 

Ross solutions have impressed the audiences and marketing partners of Eurosport, BBC World, SKY, Yahoo! Finance, and the international esports powerhouse ESL. Ross provides an unrivaled range of products and services that includes cameras, real-time motion graphics, production switchers, robotic camera systems, augmented reality/virtual studios, video servers, infrastructure and routers, social media management, newsroom systems and live event production services.  www.rossvideo.com

About ASG:

Advanced Systems Group, LLC enables creativity through better technology for media creatives and content owners. From acquisition to post-production to delivery, whether on premises or in cloud, ASG’s goal is to ensure customer success through tailored solutions that create optimal workflows. One of the largest Systems Integrators in North America, ASG provides engineering services, physical and cloud integration, training, and support. ASG’s Virtual Production Control Room allows clients to operate their live event control room in the cloud. ASG’s Managed Services delivers customized staffing solutions for all phases of media production, including creative and engineering. Based in Northern California since 1997, ASG also has teams in Los Angeles, the New York Tri-State Area, and the Rocky Mountain Region to provide nationwide services. Find your solution at www.asgllc.com

Limited-Time Offer: Buy an Avid Carbon Interface from ASG, get Auto-Tune Hybrid and a Pro Tools Ultimate perpetual license for FREE (a $2,998 value)

Heads-up, all Avid Pro Tools users! If you’re in the market for Avid’s incredible new Carbon interface, there’s another great reason to get it now from ASG. Buy your new Pro Tools | Carbon interface from us by December 31, 2021, and you’ll get Auto-Tune Hybrid and a Pro Tools | Ultimate perpetual license for FREE—an amazing $2,998 USD added value. That’s a full perpetual license and one year of support and updates for Pro Tools | Ultimate, Avid’s most comprehensive software package—in addition to the Pro Tools subscription that already comes with Carbon.
You also get a free license for Auto-Tune Hybrid—the real-time, AAX DSP-powered version of Antares’ industry-standard pitch tuning plugin.

Carbon already comes loaded with a carefully curated bundle of plugins that gives everything you need to create album-quality music right from the start, and with this special offer for ASG customers, you’ll get an amazing $2,998 USD in additional software as long as you buy and register your Carbon interface by December 31.

Carbon: Removing Barriers to Creativity

With superior sound quality and intelligent software integration, Pro Tools | Carbon removes barriers to creativity, so you can bring out the best in your performance and capture it beautifully. With HDX DSP acceleration under the hood and deep Pro Tools integration, Carbon has the power to keep pace with your imagination. Create in the moment, free from technical hassles. And focus on the music you’re making—not what you’re making it with.

Avid’s Pro Tools | Carbon Interface

Epic Performance Eliminates Latency

Carbon is cut from the same cloth as Avid’s flagship Pro Tools systems used in the world’s most acclaimed studios. Its custom-designed FPGA and eight HDX DSPs achieve remarkable sub-1 ms recording latency and free up your computer to run big, plugin-heavy sessions smoothly.  

Includes Premium Plugins

In addition to the free Pro Tools | Ultimate perpetual and Auto-Tune Hybrid special offer, Carbon comes with an amazing array of premium plugins including…

• Pro Tools Annual Subscription (perpetual parachute)

• Avid Complete Plugin Bundle

• Arturia Rev PLATE-140

• Brainworx bx_console N

• Brainworx bx_rockrack

• Brainworx bx_masterdesk

• Brainworx bx_Purple Audio MC77

• Embody Immerse Virtual Studio

• McDSP 6050 Ultimate Channel Strip HD

• Native Instruments Vintage Organs

• HEAT

• Pro Tools Inner Circle Rewards ($1,600 USD Value)

Don’t Wait… Contact ASG Today for Your Avid Carbon!

Contact our audio experts at audio@asgllc.com with any questions you may have about Avid’s Pro Tools | Carbon interface, whether you’re integrating it into an existing system or setting up a new audio environment from scratch. Don’t delay… take advantage of this incredible limited-time offer!

ASG Responds to Pandemic Restrictions with Remote Production Solutions for Clientele

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By Dave Van Hoy, President, Advanced Systems Group

While the past year saw endless obstacles to traditional video production and presented just as many business challenges, at Advanced Systems Group we created a mutually beneficial approach by developing remote production solutions. Our new Virtual Production Control Room (VPCR), a cloud-based production service, and our customized remote production kits enabled our clients to create content despite social distancing requirements and limited resources.

In the early days of the COVID-19 pandemic, and despite daunting social distancing restrictions, content creators still needed to produce programming. At ASG, we observed that for many operations, making content was more important than producing content at a given production value. 

With traditional productions limited during the pandemic, we realized most clients would not have the budgets to procure new systems. Instead, ASG focused on maintaining existing systems and helping content producers adjust to at-home production, which became the norm for several months, by developing remote production kits. 

Different clients had different priorities, which is why we ended up with so many variations. Some only cared about webcam-level production, while some wanted to produce content that was as high quality as possible. So, our production kits had to be tailored to those client requests. We shipped more than 500 remote production kits between March 2020 and March 2021. Now, demand has shifted to our cloud-based remote production solution, which we refined during the lockdowns.

ASG’s VPCR supports real-time, broadcast-quality coverage of live events and other programming, complete with switching, audio, graphics, and more. Powered by Google Cloud, the cost-effective remote production service features cloud-based production tools from established industry vendors that communicate on a standard, unified signal. 

Remote production did not start with COVID-19. Producers were already exploring how to use the cloud to reduce costs. The pandemic just accelerated the process. Cloud-based virtual production is here to stay, and our investment in the VPCR will literally pay off for our clients for years.

ASG has managed to survive and even thrive through three recessions and the pandemic, because we’ve been able to adapt to new market conditions. Whenever you’re dealing with adverse economics, it’s really about being able to pivot – quickly. Another secret to our success during the pandemic was that we’ve earned the role of a trusted advisor to our clients. Some companies just sell products – but at ASG, we help our clients develop solutions.

ASG Personalities: Steve Young

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In November 2019, Steve Young joined Advanced Systems Group as head of system design and integration. He is based in the company’s main office in Emeryville, CA. The industry veteran spent more than 15 years with Sony Electronics. As the director of system solutions, he managed the Sony Professional Solutions Project Delivery Group. He also spent two years as COO for David Carroll Associates. 

Q: How did you become interested in systems integration?

A: I have always been a builder of things. I had a soldering iron by the time I was 10, and I would build things with switches and lights. When I started my career, I was on the operational side of the business, working with different artists in the recording industry. That’s when I discovered there was a whole industry dedicated to building and designing the systems I was using every day. When the recording industry started shifting to low-cost digital recording, I moved to system design and integration. 

Q: What were some of the interesting projects you worked on during your career?

A: My first project for Sony was project manager for a facility they were building in Tokyo. It was an urban entertainment complex featuring interactive gaming and a lot of AV. The project took a year and a half, and I served as a liaison between the Japanese workers and the U.S. designers and systems engineers. 

When I returned home, I started as a project proposal manager with Sony’s systems integration group, which was primarily focused on the major broadcast networks. I learned a lot there, because their standards were basically setting the standards for the broadcast integration industry at that time. I also had the opportunity to work on the system design and security protocols for Sony’s very first digital cinema systems deployed in theaters. 

Q: What do many people misunderstand about systems integration?

A: The order of operations – how you move from a concept to a conceptual design and budget, then move forward with a more detailed design, follow that with a project plan, and conclude with delivery and installation. When people don’t follow the process, the project becomes more challenging than it needs to be. That’s why you need a strong relationship with a company like ASG. We manage the process and keep the order of operations intact. 

Q: What are some of the new trends you’re seeing in the industry?

A: The most obvious trend over the past year has been remote production. Clients are trying to figure out what operations can be done remotely versus what has to be done on site – and what does that mean for physical plant design? Right now, it’s less about 4K or HD and more about how to adopt remote production workflows and maintain a limited footprint in the studio. Not only can we help answer those questions, but ASG now offers our Virtual Production Control Room, so our clients can produce real-time coverage of live events with no on-prem services required. 

Q: How can ASG help organizations looking to build new facilities or refresh existing systems? 

A: There is so much new technology out there, from cloud solutions to video-over-IP, and all of it is relatively young in its lifecycle. Selecting the solution that is going to meet your business needs and be reliable requires experience and due diligence. ASG’s approach is built around both, with the goal of establishing lasting partnerships. With so many different workflows to consider, this is not the time to choose a company that just wants to deliver and disappear.

New Partnership Brings Grass Valley AMPP to ASG’s Virtual Production Control Room

EMERYVILLE, CALIF., SEPT. 9, 2021 – Advanced Systems Group (ASG), a solutions provider for media creatives and content owners, today announced it has partnered with Grass Valley to integrate the Agile Media Processing Platform (AMPP) cloud-based software as a service into ASG’s new Virtual Production Control Room.

Powered by Google Cloud, the VPCR requires no on-prem services to deliver secure, broadcast-quality live event coverage. The cost-effective, real-time remote production service supports content contribution via major videoconferencing applications, SRT, LiveU, and NDI, offering dynamic video switching effects, multi-channel audio, graphics, captions, and more.

“Live cloud-based production is no longer in the proof-of-concept phase. It’s the future – and the future is happening now,” said Mike Cronk, vice president of advanced technology, Grass Valley. “We designed AMPP specifically to address the responsiveness and low-latency requirements of live production, and we’re excited to be included in ASG’s robust solution for real-time remote production.”

“AMPP was designed to mirror broadcast workflows in the cloud, which fits perfectly with our VPCR philosophy,” said Dave Van Hoy, president of ASG. “Grass Valley is helping us create a familiar, reliable, and secure control room in the cloud that delivers production quality that’s comparable to traditional, hardware-based facilities.”

ASG’s VPCR was developed around a multi-vendor solution – instead of an all-in-one service with limited options – to deliver a powerful and versatile virtual control room. The VPCR ecosystem includes more than two dozen companies, with multiple vendor options in virtually every control room position.

VPCR is available in three different subscription models, with optional engineering services or fully managed production services.

About Grass Valley:

Grass Valley’s end-to-end ecosystem of reliable, open standards-based solutions helps content creators, broadcasters and media organizations to produce brilliant content and build successful media businesses.
We are the trusted partner to many of the biggest and most creative names in the media and entertainment business, enabling the production of rich, high quality content that brings the viewer closer to the action; engages them with the story and connects them with each other.
Headquartered in Montreal, Grass Valley has been engaged in the media technology business for 60 years and is owned by Black Dragon Capital.

About ASG:

Advanced Systems Group, LLC enables creativity through better technology for media creatives and content owners. From acquisition to post production to delivery, whether on premises or in cloud, ASG’s goal is to ensure customer success through tailored solutions that create optimal workflows. One of the largest Systems Integrators in North America, ASG provides engineering services, physical and cloud integration, training, and support. ASG’s Virtual Production Control Room allows clients to operate their live event control room in the cloud. ASG’s Managed Services delivers customized staffing solutions for all phases of media production, including creative and engineering. Based in Northern California since 1997, ASG also has teams in Los Angeles, the New York Tri-State Area, and the Rocky Mountain Region to provide nationwide services. Find your solution at www.asgllc.com.

ASG Partners with Vizrt, Adds Viz Vectar Plus Switcher Option to Virtual Production Control Room Ecosystem

EMERYVILLE, CALIF., AUG. 30, 2021 – Advanced Systems Group (ASG), a solutions provider for media creatives and content owners, today announced it has partnered with Vizrt, the leading provider of software-defined visual storytelling solutions for media content creators, to integrate the Viz Vectar Plus software-based live production switcher into ASG’s Virtual Production Control Room using Vizrt’s NDI (Network Device Interface) video-over-IP protocol. NDI is also a key component in the VPCR ecosystem.

Part of the Vizrt Live Production Solution, Viz Vectar Plus extends functionality beyond normal video input sources, with direct support for videoconferencing call applications, web browsers, and multiple streaming protocols. Its resolution, frame rate, and aspect ratio independence provide support for multiple outputs to accommodate programming for various device types. 

“NDI quickly established itself as the de facto standard for IP-based live video production, and it’s a critical element of the Virtual Production Control Room infrastructure,” said Dave Van Hoy, president of ASG. “Vizrt has also done an excellent job adapting its existing technology for cloud-based production, and Viz Vectar Plus is a welcome addition to the Virtual Production Control Room.”

“Real-time cloud production is finally a reality, and software-based production tools are more advanced than ever,” added Pino Barile, sales manager, Vizrt. “The flexibility of Viz Vectar Plus helps content creators include a variety of sources into a single production environment without compromise. We’re proud to be a part of ASG’s collaborative, off-prem solution.” 

Instead of an all-in-one service with limited options, ASG’s VPCR is a multi-vendor, best-of-breed solution that provides a powerful and versatile virtual control room. The VPCR platform is supported by more than two dozen companies, with multiple product options in almost every control room position.

The VPCR remote production service is powered by Google Cloud for real-time, broadcast-quality coverage of live events and other programming. No on-prem services are required to deliver secure, cost-effective content. Not only does the system support major videoconferencing applications with multiple live participants, productions can include video switching effects, multi-channel audio, graphics, animations, captions, and more.

VPCR is available in three different subscription models, with optional engineering services or fully managed production services.

About ASG:

Advanced Systems Group, LLC enables creativity through better technology for media creatives and content owners. From acquisition to post production to delivery, whether on premises or in cloud, ASG’s goal is to ensure customer success through tailored solutions that create optimal workflows. One of the largest Systems Integrators in North America, ASG provides engineering services, physical and cloud integration, training, and support. ASG’s Virtual Production Control Room allows clients to operate their live event control room in the cloud. ASG’s Managed Services delivers customized staffing solutions for all phases of media production, including creative and engineering. Based in Northern California since 1997, ASG also has teams in Los Angeles, the New York Tri-State Area, and the Rocky Mountain Region to provide nationwide services. Find your solution at www.asgllc.com

Harrison Consoles is Key Audio Partner for ASG Virtual Production Control Room

Screenshot of the Harrison Mixbus VPM audio mixing platform, which provides a seamless audio interface with ASG’s Virtual Production Control Room. Click to see full image.

EMERYVILLE, CALIF., JULY 20, 2021 – Advanced Systems Group (ASG), a solutions provider for media creatives and content owners, today announced it has partnered with Harrison Consoles, a leading audio mixing solutions company, to provide cloud-based audio mixing capabilities for ASG’s new Virtual Production Control Room. Harrison has developed Mixbus VBM, an audio mixing platform that provides a seamless audio interface within the VPCR.

Tailored for broadcast mixing applications, Mixbus VBM includes a scalable architecture with numerous mix minus feeds, multiple program output feeds, sophisticated communications features, and specialized audio processing tools. Controlled via a single or dual-screen GUI, Mixbus VBM can also be configured with a scalable hardware controller solution. 

Powered by Google Cloud, the VPCR remote production service allows real-time, broadcast-quality coverage of live events and other programming. It requires no on-prem services to deliver secure, cost-effective content complete with video switching effects, multi-channel audio, graphics, captions, and more. The system also supports major videoconferencing applications with multiple live participants.

“We have been very excited to be a key partner with ASG on the VPCR project over the last year,” said Gary Thielman, president of Harrison Consoles. “The need for remote production solutions during the COVID-19 pandemic has drastically accelerated our development schedule into this rapidly changing market segment, and ASG’s guidance has been invaluable.”

“With Mixbus VBM, Harrison has delivered a familiar and powerful audio mixer that is ideal for almost any live production,” added Dave Van Hoy, president of ASG. “Good audio is a critical component of any cloud-based workflow, and we know our customers appreciate the option of using a Harrison console. We appreciate Harrison’s support and their important contribution to our remote production solution.”

In contrast to all-in-one solutions, the VPCR was developed around a best-in-breed, multi-vendor solution to deliver a powerful and versatile virtual control room. The VPCR ecosystem includes more than two dozen companies, with multiple vendor options in virtually every signal position in the control room.

VPCR is available in three different subscription models, with optional engineering services or fully managed production services.

About Harrison: Based in Nashville Tennessee, Harrison Consoles has provided audio mixing console solutions to the Music, Film, Broadcast and Live Performance industries for more than 45 years. With an unmatched range of expertise from large format scalable CPU based digital consoles, to high performance analog systems, to smaller footprint DAW systems and other specialized audio processing products, Harrison provides professional audio mixing and processing solutions at every level. www.harrisonconsoles.com

About ASG: Advanced Systems Group, LLC enables creativity through better technology for media creatives and content owners. From acquisition to post production to delivery, whether on premises or in cloud, ASG’s goal is to ensure customer success through tailored solutions that create optimal workflows. One of the largest Systems Integrators in North America, ASG provides engineering services, physical and cloud integration, training, and support. ASG’s Virtual Production Control Room allows clients to operate their live event control room in the cloud. ASG’s Managed Services delivers customized staffing solutions for all phases of media production, including creative and engineering. Based in Northern California since 1997, ASG also has teams in Los Angeles, the New York Tri-State Area, and the Rocky Mountain Region to provide nationwide services. Find your solution at www.asgllc.com.

ASG Unveils Virtual Production Control Room

Multi-Vendor Solution Powered by Google Cloud Offers Reliability and Versatility for Remote Production

EMERYVILLE, CALIF., JUNE 15, 2021 – Advanced Systems Group (ASG), a leading media technology and engineering firm, today announced its Virtual Production Control Room, a remote production service powered by Google Cloud that allows real-time, broadcast-quality coverage of live events and other programming. In contrast to all-in-one solutions, ASG’s VPCR uses cloud-based production tools from several established industry vendors to deliver a more powerful and versatile virtual control room solution.

“Today, there are a lot of applications to produce real-time video in the cloud, but you can’t expect a single application to do it all,” said Dave Van Hoy, President of ASG. “We’ve been building control rooms for decades, so we know there are a lot of elements that have to work together. Why wouldn’t you follow the time-tested concept of using best-in-breed products to create a virtual control room?”

A complete cloud solution, VPCR requires no on-prem services to deliver cost-effective content complete with dynamic switching effects, graphics, animations, captions, and more. Video and audio streams are encrypted for security, and access to each production is fully controlled. The system also supports major videoconferencing applications with multiple live participants.

Each user receives a secure multi-view monitor of the production, and all users are linked via cloud-based communication channels. Remote operators and contributors can keep a live production running smoothly from desktop-based software or physical control panels. Plus, multi-region capabilities allow contribution sources from different geographic locations while minimizing travel costs.

Driven by the need for remote production solutions during the COVID-19 pandemic, the VPCR system was developed around a multi-vendor environment that communicated on a standard, unified signal. It has been refined over the past year by addressing real-world challenges, including redundancy and reliability, while producing multiple shows with ASG clients.

“VPCR has one of the largest possible ecosystems of products that can be effectively ‘wired up’ in the cloud to create these familiar workflows for audio and video professionals,” explained Van Hoy. “And because we based our methodology on standards that already exist in the industry, more products are becoming available for us all the time.”

ASG’s VPCR workflow

As a result, VPCR’s cloud-based workflow more closely resembles on-prem production than other solutions. Users are not limited to, for example, a specific virtual switcher or audio board.

The VPCR ecosystem includes more than two dozen companies, with multiple vendor options in virtually every signal position in the control room. In addition to Google Cloud, key partners for VPCR include Grass Valley, Harrison Consoles, LiveU, Ross, Sienna, Telos, and Vizrt. “The vendors we chose used existing technology as the basis for developing their cloud products,” Van Hoy added. “Google Cloud has been a great partner in developing VPCR, and we appreciate all our technology partners for their efforts to help pioneer this venture for us.”

“We’re excited to be working with ASG and their Virtual Production Control Room in Google Cloud,” said Kip Schauer, Global Head of Media and Entertainment, Gaming Partnerships, Google Cloud. “They have delivered on what was just a concept a few years ago, and deployed virtual production rooms to deliver live video broadcasts by bringing together a who’s who of broadcast software vendors. Their rich depth of knowledge in the broadcast industry combined with key parts of Google Cloud allows them to bring an impressive solution to our customers.”

VPCR is available in three different subscription models, with optional engineering services or fully managed production services.

About ASG:
Based in the San Francisco Bay Area with offices in the New York Metro Area, Los Angeles, and the Rocky Mountain Region, Advanced Systems Group LLC has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets for more than 20 years. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and event management. For more information, visit www.asgllc.com or call 510-654-8300.

ASG Offers Free Spotterfish Virtual Screening Room Upgrade

The Spotterfish online screening room environment provides a high-end remote alternative to in-person collaboration. Now, for a limited time, ASG is giving you the chance to use Spotterfish’s upgraded platform for free.

Real-time, face-to-face collaboration catalyzes energy for creative teams, particularly for film and video projects. It accelerates the creative process, driving participation and creating workflow efficiencies. Spotterfish’s free virtual screening rooms let teams watch footage from anywhere in real time, recreating the shared experience of being in the room together. With Spotterfish, videographers, filmmakers, producers, and musicians can work remotely without sacrificing the intimacy of in-person collaboration. 

Designed for tech and non-tech folks alike, Spotterfish brings together pristine AV playback with video chat and marker tools. Teams can watch frame-accurate videos in 4K and surround sound at the same time, with no latency, and markers can be exported for use in NLEs and DAWs. It’s a collaborative space optimized for creatives as well as executives that promotes discussion. 

Spotterfish offers a free version with two-factor authentication and support for five seats – register here. Use the promo code “ASG2021” for a free perpetual upgrade to Spotterfish Plus, which eliminates the “free version” watermark and allows you to brand your screening room. 

Paul Weiser Joins ASG as Head of Marketing

EMERYVILLE, CALIF., JAN. 12, 2021 – Advanced Systems Group (ASG), a leading media technology and engineering firm, today announced Paul Weiser joined the company on Nov. 16 as head of marketing. 

An industry veteran, Weiser has directed successful sales teams for a number of companies. Most recently, he served for three years as senior vice president of sales for the Americas and Asia Pacific regions for ChyronHego. Previously, he held a similar role for the Vitec Group’s Production Services Division. Weiser has also led sales efforts for AJA Video, Autodesk, Apple, and Avid Technology. Plus, in 2012, he founded and managed KDM Global, a consulting firm that developed strategic plans for companies in the media and entertainment industry. 

“Our industry is evolving, and Paul understands the challenges of cloud-based production services as well as traditional workflows,” said Dave Van Hoy, president of ASG. “It’s important to help our new and existing clients understand how ASG can help with a variety of projects, services, and personnel needs. Paul is instrumental in sharing our message and building the ASG brand.” 

Based in Los Angeles, Weiser can be reached at 818-519-1751 or via email at pweiser@asgllc.com

About ASG:
Based in the San Francisco Bay Area with offices in the New York Metro Area, Los Angeles, and the Rocky Mountain Region, Advanced Systems Group LLC has provided engineering, systems, integration, support, and training to the multimedia creative and corporate video markets for more than 20 years. With unmatched experience in high-speed shared storage, media asset management, archiving, editing, color and VFX systems, ASG has become one of the largest installers of post-production and shared storage systems in North America. Highly focused on customer success, the ASG team has installed and supported more than 500 storage networks, along with production and post-production systems. As part of its complete solution approach, ASG also offers a range of managed services, providing expert staffing for media production and event management. For more information, visit www.asgllc.com or call 510-654-8300.